UN SDG #12 Responsible Consumption and Production UN SDG #12
UN SDG #2 Zero Hunger UN SDG #2

challenge

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Encouraging consumers to care about a product's journey

Aside from the price, products can be valued for the thought, effort and skill which has gone into their manufacture. People need to be more conscious of where things came from and how they got there.

challenge

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Encouraging consumers to care about a product's journey

Aside from the price, products can be valued for the thought, effort and skill which has gone into their manufacture. People need to be more conscious of where things came from and how they got there.
300M
people impacted
$261B
potential funding
the problem
Nature and Context

A network for open and accessible information about products and supply chains would help keep people informed about the consumption they contribute to daily.  Being able to track what is made or sourced locally could encourage shopping locally which is one of the easiest ways to encourage sustainability in communities.

Symptoms and Causes
the impact
Negative Effects
Economic Impact
Success Metrics
who benefits from solving this problem
Organization Types
Stakeholders
financial insights
Current Funding
Potential Solution Funding
ideas
Ideas Description

Provenance, is a network for open and accessible information about products and supply chains.  Producers can upload their location, materials they use, and tell the story of why they make their products as they do. Consumers are then able to explore a map of producers and products, following connections between them as they browse.

Ideas Value Proposition
Ideas Sustainability
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