UN SDG #5 Gender Equality UN SDG #5
UN SDG #8 Decent Work and Economic Growth UN SDG #8

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Exploring the Digital Financial Needs of Micro-entrepreneur Women

Technology is currently influencing women’s businesses and personal lives, but it is revealed that mobile money is not tuned to the problems they face and their financial needs. We need to present alternate design directions for meeting the technological and financial needs of women in business, circumnavigating the patriarchal structures that constrain them.

challenge

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Exploring the Digital Financial Needs of Micro-entrepreneur Women

Technology is currently influencing women’s businesses and personal lives, but it is revealed that mobile money is not tuned to the problems they face and their financial needs. We need to present alternate design directions for meeting the technological and financial needs of women in business, circumnavigating the patriarchal structures that constrain them.
165M
people impacted
$85.9B
potential funding
the problem
Nature and Context

The size of the financially excluded population in the world stands at 2 billion, a large portion of them being women. Financial inclusion refers to a process that ensures ease of access and affordability of formal financial services for all people of a given population and is an important means to tackle poverty and inequality. This is especially important for female entrepreneurs.

Symptoms and Causes
the impact
Negative Effects
Economic Impact
Success Metrics
who benefits from solving this problem
Organization Types
Stakeholders
financial insights
Current Funding
Potential Solution Funding
ideas
Ideas Description
Ideas Value Proposition
Ideas Sustainability
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